Concept Research Media is the insight, analytics, and digital solutions arm of Concept Ventures. We are a dynamic blend of a market research firm and an ISO 9001:2008 certified IT services provider—serving clients across industries, geographies, and sectors. Built by a team of seasoned research professionals and data specialists, Concept Research Media empowers evidence-based decision-making through a combination of robust field research, advanced technology, and scalable delivery mechanisms.
Whether you're a government body, multinational organization, or a private brand, we bring together research, data, and IT to generate deep, actionable intelligence.
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Discover how our research and impact studies have created meaningful change
Overview: We assessed the Swachh Bharat Mission’s impact through a survey of 8,500 respondents in both rural and urban areas, measuring improvements in sanitation infrastructure and hygiene practices.
Approach & Execution:
Impact: The recommendations helped strengthen community engagement, enhance hygiene awareness, and ensure sustainable sanitation practices.
Overview: We collected and analyzed data from beneficiaries of grants under the Bihar CM EBC/SC/ST Entrepreneurs program, assessing the scheme’s reach and effectiveness.
Approach & Execution:
Impact: The study highlighted gaps in support mechanisms and offered actionable steps to enhance financial assistance programs for marginalized entrepreneurs.
Overview: We are conducting household surveys under the Pradhan Mantri Adarsh Gram Yojana (PMAGY) in District Rajouri and Samba, covering 8,000 households.
Approach & Execution:
Impact: The ongoing study is expected to inform policy decisions on rural infrastructure, social welfare distribution, and development priorities.
Overview: We are conducting an independent evaluation of the Pradhan Mantri Janaushadhi Pariyojana, which provides affordable generic medicines through dedicated outlets.
Approach & Execution:
Impact: Findings will help improve operational efficiency, strengthen medicine distribution, and expand the scheme’s reach to underserved areas.
Overview: We collected and analyzed data from beneficiaries of grants under the Bihar CM EBC/SC/ST Entrepreneurs program, assessing the scheme’s reach and effectiveness.
Approach & Execution:
Impact: The study highlighted gaps in support mechanisms and offered actionable steps to enhance financial assistance programs for marginalized entrepreneurs.
Overview: Conducted a national-level study of cold chain infrastructure to map capacity, identify bottlenecks, and recommend technical and policy interventions to strengthen India’s cold chain ecosystem.
Impact/Outcome: Provided the Ministry with actionable technical recommendations and priority investment areas to inform national cold-chain strategy, improve storage reliability, and reduce post-harvest losses.
Overview: We evaluated the effectiveness of financial aid provided to around 2,000 beneficiaries from marginalized backgrounds across India, focusing on micro-enterprise creation.
Impact: The study revealed significant improvements in economic self-reliance and provided guidelines for enhancing similar aid programs.
Overview: We audited 2,000 SBI branches nationwide to evaluate infrastructure quality, staff performance, and operational risk related to MSME credit.
Impact: The audit enabled SBI to identify performance gaps, improve infrastructure standards, and strengthen MSME credit processes.